Sonova Information

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Sonova Holding AG is a Swiss-based global leader in hearing care, with core business units including Hearing Instruments, Audiological Care, Consumer Hearing, and Cochlear Implants. Their prominent brands include Phonak, Unitron, Advanced Bionics, AudioNova, and licensed Sennheiser Consumer Hearing

Here are some interesting things about Sonova

Customer Service Strategy

Seamless, multi-channel support: Sonova combines in-store, remote, and digital experiences, offering flexible, personalized service—what they call the audiological care network (sonova.com).
Data-driven fit and feedback tools:

Unitron’s uControl app lets users rate hearing comfort in real-world settings. Auditors can review these user impressions in conjunction with logged data (“Log It All”) for evidence-based tuning (sonova.com).
Flex:trial and Flex:upgrade programs let customers trial devices and later upgrade performance level without replacing hardware, reducing inventory waste and ensuring ongoing satisfaction (sonova.com).

Workshop-based training: Sonova runs clinical workshops to train audiologists in customer-facing skills and use of tools like uControl, enhancing quality and consistency in care delivery (sonova.com).
Innovation and user-centred R&D: Collaboration with research institutions and health studies (e.g. linking hearing care to cognitive outcomes) informs service enhancements and awareness programs (report.sonova.com).

Distribution & Network Footprint

Vertically integrated, global model: Sonova handles its entire value chain—from R&D and manufacturing to distribution and retail—enabling strong control and coordination across touchpoints (sonova.com, Wikipedia).
Audiological Care retail network:

Numerous clinics and stores under AudioNova, with consistent customer experience standards across markets in Europe and North America (sonova.com, Wikipedia).
Additional Sonova-owned clinics and independent audiologist partnerships across > 100 countries (sonova.com).

Independent partners and government channels: Besides owned retail, Sonova’s distribution includes independent audiologists, government agencies, and cochlear-implant clinics—resulting in one of the broadest hearing-care networks in the industry (sonova.com).
Global logistics infrastructure:

Sonova’s automated intralogistics system has won recognition for handling inbound and outbound flows efficiently and flexibly (sonova.com).
A new operations facility for the Americas region (Mexico/US) optimizes production, reduces delivery times, cuts costs, and lowers CO₂ emissions (sonova.com, report.sonova.com).

Product Offerings


Business Segment	Brands & Key Products
Hearing Instruments	Phonak and Unitron hearing aids — regularly updated platforms (e.g., Lumity, Infinio, Sphere Infinio) deliver high audiological performance and wireless innovations (report.sonova.com, sonova.com)
Cochlear Implants	Advanced Bionics implants with features like Remote Programming, strong share gain and access to system upgrades (report.sonova.com, Wikipedia)
Consumer Hearing	Licensed Sennheiser branded consumer hearing/audio products, including OTC/self-fitting aids (e.g. All-Day Clear), and resumed supply to retailers like Costco with exclusive Sennheiser Sonite R models (report.sonova.com, sonova.com, Reuters, Wikipedia)
Audiological Care Services	Comprehensive service offerings via AudioNova clinics and owned care units—cover fitting, follow-up, trials, upgrades, and patient education (sonova.com, report.sonova.com)

Sonova emphasizes continuous innovation: recent major platform launches include Lumity (Phonak/Unitron), Infinio and Sphere Infinio, fueling organic growth and global market share gains (report.sonova.com, sonova.com).

Product info

Phonak Virto Paradise – Product Overview

Phonak’s Virto Paradise is a fully custom-made ITE hearing aid built on the Paradise platform and available in four models to suit various needs:

Virto P-312: wireless model with universal Bluetooth® connectivity, compatible with hands-free calls and streaming.
Virto P-312 NW O: non-wireless version using size 312 zinc-air battery.
Virto P-10 NW O: exceptionally small CIC model using a size 10 battery.
Virto P-Titanium: ultra-slim, discreet titanium shell (≈ 50 % thinner than acrylic), non-wireless and rated IP68 for water and dust resistance Phonak Phonak Better Hearing Phonak.

This custom-fitted range accommodates mild to profound hearing losses, and comes in four technology tiers—P30, P50, P70, and P90, from essential to premium performance levels Sound Hearing Phonak+1.

Key Features & Capabilities

Custom-crafted via Biometric Calibration: over 1,600 anatomical data points captured to optimize directional hearing and venting (Acoustically Optimized Venting, AOV) for enhanced comfort and acoustic performance Better Hearing Phonak.
Powered by PRISM chip and AutoSense OS 4.0: continuously analyzes up to 200 acoustic cues to adapt in real time across listening environments Sound Hearing Better Hearing Phonak.
Speech Enhancer (Premium): boosts soft, distant speech to improve conversational clarity in quiet settings (P90 level) Phonak Hearing Tracker.
Dynamic Noise Cancellation (P90 only): motion-actuated beamforming reduces background interference and optimizes signal-to-noise ratio Sound Hearing Hearing Tracker.
Directional features:

Speech in Noise, Comfort in Noise, Comfort in Echo, Speech in Loud Noise, Speech in Car—depending on technology tier Phonak Sound Hearing.

DuoPhone: streams acoustic phone calls binaurally for clearer speech perception, improving SNR by ~3 dB Phonak claso.net.
SoundRelax, WindBlock, EchoBlock: noise reduction features available at higher tiers to suppress impulsive sounds, wind, and reverberation Sound Hearing claso.net.
Music mode: expanded dynamic range with slow compression for more natural musical sound (available in P70/P90 tiers) Phonak Sound Hearing.
Motion Sensor Hearing: automatically adapts the program during movement or roaming for consistent listening quality (P70/P90) Sound Hearing claso.net.
Tinnitus Balance noise generator: optional across all levels to help mask or manage tinnitus symptoms Phonak Sound Hearing.

Connectivity & Remote Support (Virto P-312 only)

Universal Bluetooth® connectivity: direct streaming from smartphones, TVs, laptops—supports pairing up to 8 devices and connecting to 2 concurrently Phonak+1 Better Hearing.
Speech/music separation: optimally distinguishes streamed audio to apply appropriate processing in real time Phonak Better Hearing.
Hands-free calls: answer or reject calls via a button on the hearing aid—even if the phone is in your pocket Better Hearing Sound Hearing.
myPhonak app: remote control of volume/programs, noise focus adjustment, streaming setup, battery and device status, and remote adjustment by HCP in real-time (Remote Support) Phonak Hearing Tracker.

Feature Comparison Table (P90 Tier Highlights)


Feature	Description
AutoSense OS 4.0	Real-time environment detection and tuning
Speech Enhancer	Boosts soft speech in quiet one-to-one settings
Dynamic Noise Cancellation	Reduces background noise via motion-sensor beamforming
Speech in Loud Noise/Echo	Specialized classification for challenging environments
Music Mode	Enhanced fidelity for listening to music
DuoPhone	Binaural phone streaming with improved speech clarity
WindBlock, EchoBlock, SoundRelax	Multi-faceted noise suppression suite
Motion Sensor	Automatic program adaptation while moving
Tinnitus Balance	Integrated masker to manage tinnitus symptoms
Universal Connectivity	Bluetooth streaming to multiple paired devices (P-312 only)
App control & Remote Support	Volume/program adjustments plus remote fitting support via myPhonak app

Unitron ITE Hearing Aids (Insera on Blu Platform)

Platform: Designed on Unitron’s Blu platform, the Insera™ ITE custom-made hearing aids offer modular choice in size, function, and features to align with individual client hearing needs and lifestyles unitron.com+1.

Form Factor: Fully custom ITE devices built for discreet wearability, including full-shell, half-shell, ITC, and even smaller IIC variants; ideal for users preferring no behind-the-ear hardware unitron.com+1.

Key Features & Capabilities

Custom Fit via EarMatch™: Biometric calibration and ear-specific design enhance directional hearing and comfort unitron.com.
Multiple Sizes and Styles: Options include discreet, ultra-small models—suitable for varying levels of dexterity and cosmetic preferences unitron.com.
Made-For-All Bluetooth® (312 Wireless Model): Direct streaming and hands-free calling; supports pairing up to 8 devices simultaneously with connection to two at once unitron.com+1.
Experience Innovations Suite:

Log It All: Tracks real-world listening environments and directional speech exposure to inform tuning and fitting decisions unitron.com+1.
Remote Adjust: Enables users to receive fine-tuning adjustments remotely via Remote Plus app—no clinic visit required unitron.com+1.
Coach (in App): Provides tips, tutorials, reminders, and feedback guidance to help users optimize their device usage unitron.com+2unitron.com+2.
Ratings: Allows users to share feedback in-context with hearing care professionals for improved personalization unitron.com+2unitron.com+2.

Platform-Level Sound Performance: All Insera ITEs deliver SoundNav, SpeechPro, Sound Conductor, Spatial Awareness technologies (part of Blu platform) for dynamic environmental detection, speech clarity, and spatial sound mapping connecthearing.ca unitron.com+1.

Feature Summary Table.


Feature	Description
Custom ITE Fit (EarMatch™)	Optimizes acoustic performance and comfort tailored to the ear shape
Size & Shell Options	From full-shell to IIC, offering discretion and options for dexterity needs
Bluetooth 312 Wireless Model	Universal connectivity for streaming and hands-free calling
Log It All	Real-world listening data logging to guide provider fitting decisions
Remote Adjust (Remote Plus app)	Real-time hearing aid tuning without physical visits
Coach (App-based Guidance)	Interactive instructions, reminders, and usage tips
Ratings	In-app feedback data shared with hearing care provider
SoundCore Technologies	Includes SoundNav™, SpeechPro™, Sound Conductor™, Spatial Awareness™ for adaptive listening environments